Create Great Options
To do that, we create attractive option forms that get attention and encourage people to sign up. Experiment with different types of optin forms on different parts of your site, including: Welcome gates, which appear when people arrive on your site. You can also use our page slide feature so people can get straight to the content when they’re ready. Lightbox popups, which can appear on any page and temporarily blank out the rest of the content to focus on the optin. These convert very well. Exit-intent popups, which appear when people are about to leave the site. That’s a good time to offer your lead magnet.