Mobile First Concept


Design Mobile Apps Based on Business Strategy

In today’s time, making a mobile application isn’t rocket science. However, making a successful mobile application is a process involving quite an extensive pre-planning. Building your mobile application could be as easy as opening up the IDE, throwing a few things together, doing a fast round of testing, and submitting it to an App Store, all done in half day’s work. Or you can make it an extremely involved process involving rigorous up-front design, QA testing on a whole lot of devices, usability testing, a full beta lifecycle, and then deployment some different ways. The path you choose will give shape to your vision. With that said, here’s a look at the app development lifecycle and the objectives and challenges along the way.

  • Design mobile app that directly connects your audience.
  • Beautiful and modern design that makes difference.
  • Boost your sales with strategically designed marketing materials.

All apps start with an idea, even if yours is just to have a mobile app presence. Refine that idea into a solid basis for an application. Make sure your initial analysis includes actual demographics, motivations, behavior patterns and goals of your buyer persona. During each stage of the process, keep the end user in mind. Now, try to think of your customer’s lifecycle, once their characteristics are pinned down. After you reach them, they need to be acquired, converted, retained and their loyalty nurtured. By the end, you should understand how the customer will be using the digital product. Doing this at the very onset will set you on firm footing, and your clarity will give you and your investors, much-needed confidence.

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Our App Design Process

Our comprehensive App design strategy ensures a perfectly crafted logo for your business.

Exploration

This phase is essential because, during this phase, We lay down the necessary groundwork for what is to follow next. We do bit of substantial research and brainstorming before moving on to the next phase. And another important part of is analyzing the competition. A detailed study of your competitor’s app will help you figure out what features are absent in their app so that you could include it in your app, to make it stand out.

seo process

Sketches

The next step is to document and wireframe the app, to understand future functionalities. Although time is not on your side at this point, actually drawing detailed sketches of the envisioned product helps you uncover usability issues. Sketching does a lot more than merely tracing your steps. It can be a powerful communication and collaboration tool. When We are done sketching, wireframing will help refine the ideas and arrange all components of the design in the right way. We overcome any technical limitation found in the backend development process in this initial phase. Now, We aim to develop a clear understanding of how your proposed features and ideas will fuse together into a functional app. We also create a roadmap or a storyboard, to demonstrate the relationship between each screen and how the users will navigate through the app. Look for opportunities to incorporate your brand, focus on the user experience and keep in mind the differences in the way people use a mobile app versus a mobile website.

design process

Technical Feasibility Assessment

You might have a clear understanding of the visuals by now, but you also need to consider if the back-end systems will be able to support the app’s functionality. To know whether the idea of your application is feasible technically you need to get access to public data by sourcing public APIs. An app, depending on its format (smartphone, tablet, wearables, etc.) as well as the platform (iOS, Android, etc.), will have different requirements. By the end of this exercise, Our team may have different ideas for the app or decided that some of the initial functionality isn’t feasible. At this point, brainstorm a little, ask questions and review the status.

seo process

Design

Once We get this step out of the way, We dive into coding. Your user experience (UX) designer architects the interaction between design elements, while the user interface (UI) designer builds the look and feel of your app. This is a multistep process with its many review stages. What we get is blueprints and visual direction, informing your engineers of the envisioned final product and about how interaction should move, feel and flow. Depending on your project scope and app budget, this design phase can be completed in a single afternoon or can take a team a whole lot of hours. And remember to create multiple variations of a screen by playing around with the layout of navigation, buttons and other visual elements. The more your product varies, the higher the chances of your UX being original. Application designing will prove to be a multi-step process, and your results should be clear visual directions providing an abstraction of the final product.

seo process